- What It Is
- Why It's Different
- How to Use
As essential as your little black dress, this is the liner you'll reach for day after day when you want to make your eyes stand out. Precise, pigment-rich and practically indelible, the gel formula couldn't be easier to apply, especially when paired with our Mini Ultra Fine Eyeliner Brush (3.5"L).
A cult-favourite year after year, Long-Wear Gel Eyeliner is iconic for a reason: it glides on tug-free, gives the sharp, bold finish of a liquid liner and doesn't wear off. The tightly-packed, tapered head on our Ultra Fine Eyeliner Brush picks up just the right amount of formula, and applies with perfect precision—so you can create everything from a classic liner look to a crisp cat eye.
Dip the tip of the Ultra Fine Eyeliner Brush into Long-Wear Gel Eyeliner, being sure to coat both sides of the brush. Wipe off any excess on a tissue. Working quickly, apply liner in short, even strokes close to the lash line, from the inner to the outer eye corner.